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Exeter School of Art launches a unique student recruitment campaign

Exeter School of Art has partnered with the marketing agency Astley Media to launch a new video-led campaign aimed at inspiring prospective students.   

The fast-paced film, showcasing work created by Exeter School of Art students, forms a part of the ‘Get Creative With Your Future’ digital campaign. 

The film provides a snapshot of the experiences and opportunities offered by the school. It explores all aspects of the Foundation Diploma and Degree courses while communicating the many benefits of studying at Exeter. 

The Gold-Standard accredited school is the perfect environment for kick-starting a career in the creative industries. 

Exeter School of Art offers students the authentic art school experience through a variety of creative disciplines, from Graphic communication to film and TV production. The school provides students with access to experienced teacher practitioners. Additionally, the smaller class sizes help students flourish and get the support they deserve. With 18 studios, workshops, the latest tech and even a TV studio, Exeter School of Art are also able to compete with similar, but larger, art schools.  

The one-year Foundation Diploma in Art & Design enables students to study multiple disciplines while deciding on their preferred area of specialism and refining their skills. A high number of previous students have gone on to study at the prestigious London art schools.

For prospective students interested in gaining real-world practical experience, specific to their chosen careers, the Foundation Degrees offer access to major employers and industry practitioners.  

The two-year courses, offered in Fine Art, Film & TV Production, Graphic Communications and Photography, enables students to decide at a later date whether they wish to progress the course to BA Hons level at the University of Plymouth or enter the world of work with a vocational qualification.  

Exeter College Head of Art and Design Nigel Watts said, “The ‘Get Creative With Your Future’ campaign is a great way of showcasing all that Exeter School of Art has to offer, in a fun and engaging way. We hope it really resonates with prospective students, who are probably swamped with the more standard university or college information and prospectus!”

Find out more about Exeter school of Art on their website. You can also contact their admissions on info@exe-coll.ac.uk team with any questions you may have.  

Exeter College bucks national trend for Apprenticeship starts

As Training Providers nationally report a potential loss of 80% of predicted starts during the Spring period as a result of the Covid-19 crisis (FE Week 22 May 2020), Exeter College is able to share positive news, having welcomed new intakes of Apprentices in Digital Marketing, Project Management, Customer Service, Management and Data Analytics.  

Following a virtual meeting with government ministers this week, the College also reports exceptional retention rates as the local business community rallies to support Apprentices. Mike Blakeley, Director of Apprenticeships and Employer Engagement, said, “To see 95% of our planned Apprenticeship starts come to fruition despite all of the challenges of lockdown, shows clearly that our employer partners continue to see the value of Apprenticeship training.  We know that our region is a huge supporter of Apprenticeship training, with Exeter having achieved City of Apprenticeships earlier this year, and it is a really positive sign that in face of global challenge Apprenticeships in the region remain high on the agenda.” 

“Exeter College is delighted to welcome Data Analyst Apprentices from our new employer partner EDF.  The fact that the Data Analyst programme has been able to start despite the challenges of lockdown shows the strength of our partnership and the positive approach adopted by both parties. This is our first truly national programme with learners in the South West, South East and North East all participating fully.” 

Filomena La Porta, Data Skills Squad lead at EDF said, “People are at the heart of fully realising the value of data and data skills are precious and scarce. It’s amazing to see that in our company there is talent rising to the challenge of learning new skills and we are delighted to be able to support their development over two years in partnership with Exeter College. It is a great success story that the Data Analyst Apprenticeship has gone ahead as scheduled, despite the challenges of COVID. Exeter College have taken on the challenge of remote learning, ensuring a real partnership at every step of the way.” 

The new cohort of Data Analyst Apprentices is led by Steve Mariadas, Digital and Data Lead at Exeter College and CEO of the new South West Institute of Technology, which is backing a new Digital and Data Centre which is being built on the Exeter College site.  Reflecting on the challenge of launching new programmes during lockdown Steve said, “It has been an interesting time for us all, but the College’s investment in digital skills meant that staff were well placed to implement the remote learning required which enabled the Apprentices to begin their programmes as planned and with minimal disruption despite lockdown. Our concerns are always to offer high quality teaching and learning, through a safe online learning environment.” 

As a Microsoft Showcase College, and having undergone a digital transformation, teaching staff have been able to quickly adapt to the challenges thrown up by the Covid-19 lockdown. Many of the staff already hold Microsoft Innovative Educator badges and the College’s IT and Digital Innovations teams have worked hard over recent years to embed Microsoft technologies into everyday practice across the College. It has also allowed the staff to host a series of virtual open events to support school leavers, and secure talent for the new academic year starting in September. Online interactive job seeking sessions have also allowed the Apprenticeship Team to match individuals who have come forward for the hundred-plus employer vacancies currently advertised with the College. 

Having reached the finals of the prestigious AoC Beacon Awards on Thursday 4th June, in The City and Guilds Employer Engagement category, the College cites its strong community network as one of the key factors in weathering the current storm.   Mike Blakeley said, “The delivery of programmes at this time has been seen as a key tool in employee welfare and support.  Levels of employer satisfaction are exceptionally high regarding learning delivery.  Looking to the future we know that given the current economic climate there are challenges ahead, but we believe that the strong partnerships and reputation we have of partnering with employers will enable us to help them through this time, and in turn, find employment for our applying Apprentices.  

“With the digital expertise the College has in place, and our ongoing investment in skills development and new premises, our Apprentices and our employer partners are exceptionally well placed to be at the centre of the Skills Revolution.”

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